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Section:: Web Articles < Archives > |
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<< previous (CONTINUE FROM LAST PAGE) Who's In, Who's Out in the Continuing Saga of the Search 8) LookSmart: http://www.LookSmart.com A directory compiled by humans providing results to MSN, Iwon, Altavista, and others. Some of Looksmart's listings come from Inktomi as a back up. Now strictly a Pay Per Click directory, it will cost you a $49.00 set-up fee and .15 per click thru with a minimum of $150.00 account deposit. Looksmart angered a lot of its users when they announced this change. It remains to be seen if this policy shift results in the death of Looksmart or turns out to be a smart business decision. A new agreement has just been signed which will allow LookSmart's listings to appear on InfoSpace's meta-search product over at Excite and WebCrawler.com . Looksmart also provides results to InfoSpace's other sites http://www.Metacrawler.com and http://www.Dogpile.com 9) AOL Search: http://search.aol.com/ Recently signed with Google to use their search results and to display their sponsored links from their "Ad Words Select Program." Listings also come from The Open Directory Project. You can submit at ODP, or search through the categories at AOL and find the best fit and click the "submit a site" link at the bottom of the page, which will take you over to the ODP for submission. The top 3 sponsored links on AOL's search results page are pulled from the top 3 ads in Google's Ad Words Select Program. 10) Hotbot: http://hotbot.lycos.com/addurl.asp Hotbot is owned by Lycos and is presently making some changes to their free submission page - how they will affect you remains to be seen. Results on Hotbot also come from Direct Hit and some from Inktomi and the ODP. You can also add your listing here by submitting to Lycos at http://searchservices.lycos.com/searchservices/ You can still submit for free, but you'll have to sign up as a member of Lycos first before they'll let you have the privilege. Hotbot also displays the top 3 results from Overture on their search results page. 11) MSN Search: http://search.msn.com/ MSN Search pulls results from Looksmart, then when no more listings are found they pull from Inktomi's database. They also pull some results from Overture.com which they display at the bottom of the page called "Web Pages." You can't submit directly to MSN; you'll have to submit to Looksmart at http://listings.looksmart.com/?synd=zdd&chan=zddresults to show up here. 12) Ask Jeeves: http://askjeeves.com/ A different sort of directory where you perform searches by asking a question. There are two ways to get listed. The free way is to send an email to url@askjeeves.com with a URL and a brief description of your site. The other way is to go to http://ask.ineedhits.com and pay for inclusion. The first URL will run you $30.00; 2 or more only $18.00. The subscription period is 15 months. Since Ask Jeeves also owns Teoma, paying for submission will get you listed there, too. Ask Jeeves also displays "Sponsored Links" on their results pages, with the top 4 bid positions from Overture being displayed there. 13) Netscape Search: http://search.netscape.com/ Results on Netscape come from The ODP and Netscape itself. Starting in August of 2002, the "Partner Search Results" that are displayed will be pulled from the top bids at Google's Ad Words Select Program. Overture had the contract to supply sponsored links but recently lost out to Google. However, you'll still see Overture's links being displayed until August. To get your site listed you can submit at The ODP http://dmoz.org/add.html 14) Teoma: (AKA Direct Hit) http://www.teoma.com/ Formerly called Direct Hit, this is now owned by Ask Jeeves and renamed Teoma. These guys are now positioning themselves to give Google a run for its money. Teoma also provides search results to Hotbot. Sponsored results are also pulled from Overture and displayed at the top of their search results pages. The only way to submit directly to Teoma is to pay for submission at http://ask.ineedhits.com/ The first URL will run you $30.00, 2 or more URL's only 18.00 each for 15 months. 15) Lycos: http://searchservices.lycos.com/searchservices/ Lycos also owns Hotbot. Some of their listings come from The ODP, Fast Search/AllTheWeb with sponsored listings shown at the top of the search results pages coming from Overture.com. You can submit for free at.... http://searchservices.lycos.com/searchservices/lite_step1.asp or opt for "Lycos InSite Select" pay submission, with an annual membership fee of $18.00 and annual cost per URL of $12.00. If you go the pay route you are guaranteed inclusion within 48 hours of submission. 16) AllTheWeb.com: http://www.alltheweb.com/ Owned by Fast Search, you can still submit your site for free with no guarantee of inclusion at http://www.alltheweb.com/add_url.php Some of AllTheWeb's search results are pulled directly from The ODP and Fast Search. There you have it, the who's and what's of who's still playing in the search engine games. Search engines /directories are always in a state of flux and it's quite possible by the time you read this some of the information I've gathered for you may have changed. To keep abreast of the changes I strongly suggest these sites and subscribing to their newsletters: Search Engine Watch http://www.searchenginewatch.com/ Search Engine Guide http://www.searchengineguide.com/ Search Engine Headlines http://www.searchengineheadlines.com/ Bruce Clay has an excellent chart that shows the relationships of the search engines and who's feeding off of who that is continually updated at: http://bruceclay.com/searchenginechart.pdf You need to be quick to keep up with all of the changes in this field so pay attention, because "Times they are a Changing" FAST! About the Author Merle's personal site called Merle's World (http://www.merlesworld.com) which lists Free Resources for Webmasters to build and or promote their own sites, and MC Promotions (http://www.mcpromotions.com) which offers free and pay promotional services to small businesses. Her latest edition to the Internet is Ezine Ad Auction a place where ezine publishers and advertisers can come together to strike their best deals in an auction setting visit http://www.ezineadauction.com/. Email: merle@mcpromotions.com All articles published on EthanCote.com are copyrighted by their respective author. They are not to be taken without the consent of the author. |
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