| May 2002 |
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How to Achieve High Rankings in the Search Engine [Web/Search Engine]
by Sue Doughty
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Date Published: May 26, 2002. |
A frequent question asked is "Why do some people achieve a high search engine positioning and get plenty of traffic while others do not? Simple. The people who have high search engine positions in the major search engines selected keywords that many people are searching with and placed those keywords in the body of their content correctly. This is what is known as search engine optimization or keyword optimization.
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Graphics for the Web: Plug-Ins [Web]
by Richard Lowe Jr. and Claudia Arevalo-Lowe
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Date Published: May 26, 2002. |
The concept of plug-ins actually came into reality back in 1995. The Netscape browser developers had a problem - there were few, if any, accepted graphics and multimedia (videos, sound and such) standards available on the web, yet the browser had to be capable of displaying graphics and multimedia. The developers did not want to restrict their browser to just a few standards (which may or may not have become accepted) and they certainly did not want to release a new browser every time a new multimedia format was created. Thus plug-ins were born.
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Magnetizing and Retaining Your Target Audience! [Web]
by Charlene Rashkow
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Date Published: May 19, 2002. |
Most of us on the web are not experts in the field of marketing and therefore it may seem that we are limited in our efforts to promote a business. Not true! You can be a very small independent business that simply takes advantage of excellent strategies. By exploring various methods, the puzzle comes together for a business as it discovers what works best for it. For most entrepreneurs on the web, finding ways in which to market their particular business simply but creatively is a must. Where to begin.
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Is Pay-To-Surf Worth The Time? [Web]
by Richard Lowe Jr. and Claudia Arevalo-Lowe
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Date Published: May 19, 2002. |
Pay-to-surf never delivered on it's promise, because it was based upon lies and tricks. They are pyramid schemes, similar to the many of the equally dishonest and untruthful MLM programs. These schemes, like all others of their type, benefit those who get in quick and near the top of the pyramid, and those at the bottom wind up doing all of the work. Which is why virtually all of them fail eventually - unless they can keep finding new suckers ... uh, applicants to feed the higher levels.
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Are You a High Traffic Site? [Web]
by David McKenzie
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Date Published: May 12, 2002. |
“Low traffic sites can earn $500 - $1,000 per month, medium traffic sites can earn $1,000 to $2,000 per month and high traffic sites can earn $3,000 + per month.” But what they did not tell you (and it's not really their obligation to tell you either) is that these statistics only apply to the affiliates that are marketing their affiliate programs every day.
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Empower Your Site: Pay Your Host [Web]
by Richard Lowe Jr. and Claudia Arevalo-Lowe
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Date Published: May 12, 2002. |
I know when I had my sites on free hosts it was so incredibly frustrating all of the time. Extremely slow servers, incredibly bad or non-existent customer service, unacceptably long down times and a host of other problems which never seemed to be solved. What's going on?
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How Often do you Check Your Affiliate Statistics? [Web]
by David McKenzie
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Date Published: May 12, 2002. |
You should be checking your affiliate statistics at least 5 times a week. If you take the weekend off, then make sure you check them each Monday through Friday. (What you want to be checking are number of hits, number of sales and number of affiliates signed up in the 2nd tier.) Why? Here are 3 reasons you need to constantly check your affiliate statistics
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Web Site Management: Statistics [Web]
by Richard Lowe Jr. and Claudia Arevalo-Lowe
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Date Published: May 12, 2002. |
Statistics are your most important resource! Used properly, web site statistics will tell you who is visiting your site, where they came from, what search engines they used, their browser types and even their monitor resolutions. These statistics are critical for your survival as a webmaster. Why?
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Building Printer Friendly Pages [Web]
by Lauri Harpf
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Date Published: May 05, 2002. |
We often design for screens and blissfully forget that we need to take other devices into account as well. It's surprising to notice that while printers are very widely used, a large part of designers seem to completely ignore them. The more text your site contains, the more reason you have to think about printers. Many people prefer to print out long pages instead of reading them from their screen.
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Dump That Free Hit Counter And Start Tracking [Web]
by Jennifer Johnson
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Date Published: May 05, 2002. |
It seems that every other web site we visit has some sort of hit counter on the main page, supposedly telling us how many people have been there before us. This week we're going to address this popular trend, explain why you don't need one, and what you should be doing instead.
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Check Out That Privacy Policy [Web]
by Richard Lowe Jr. and Claudia Arevalo-Lowe
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Date Published: May 05, 2002. |
Before you enter your name, address or any other data in that form, STOP! Wait. Don't enter anything yet. If you do, you may be giving away personal information to strangers, and you know what your mom said about talking to strangers.
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